The All-over-IP Event Team recently asked the Russian security and IT industry for their opinion; Including what local verticals open up greater revenue opportunities, and which of them they would like to connect more with in the future.
The poll shows that vendors and solution providers mostly count on industrial projects (including critical infrastructure), retail, hotels, and commercial buildings in terms of increasing their sales in Russia. They also see areas of strength in residential housing development.
Again, according to the poll, the biggest revenue opportunity in Russia is moving beyond security in most of the vertical markets. So for example, video surveillance enabling compliance in your business, access control improving business productivity or machine vision optimizing production processes.
Inherently a security solution serves to provide risk mitigation, it does not drive revenue. But by utilizing the same infrastructure, the same cameras, the same VMS, the same access control readers, etc. businesses can drive more profit or efficiency, which offers huge potential to the industry.
The All-over-IP 2017 Event supports global vendors who would like to educate the local Russian market on IP in Physical Security products and services.
You can join All-over-IP 2017 to educate the Russian market on advanced technology, connect with key sales partners, get quality leads, increase your brand awareness and network with the local industry. Companies interested in exhibiting should contact Alla Aldushina at firstname.lastname@example.org
November 22–24, 2017
Russia, Moscow, Sokolniki Expo